Precept Legal
Logo details
Precept Legal is an upcoming law firm in Mumbai, they are specialists in draft agreements for various real estate firms in the city.
The Logo is a representation of the initials P and L. How ever it has a symbolic interpretation that adds further meaning to the graphic. In order to convey the business proposition the 'nib' that forms the P has been used. A nib represents sharpness and the reflection of a good writing instrument as the company is all about legal drafts. The use of a classical font in L that was further edited is done in order to convey lineage and trust. The principles partners are senior lawyers in the city with a strong reputation and trust forms a very important part of a legal practice.
The choice of colours is unique and again imparts a sense of strength and profundity. While the fonts to write precept legal have been used to reflect simplicity, which is a major element of trust as with complex elements it is difficult to gain understanding and ultimately it is difficult to trust something you don't understand.
- Uploaded by:
- pen and inkling
- Uploaded on:
- Tue, 07/12/2011 - 14:10
Designer info
- Designer(s):
- imran payak
- Designer's Company:
- pen and inkling