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Bumble Bee Coffee Logo

Brief from client 

The client simply wanted a fun, playful and high contrast logo for a mobile coffee van. This was the end result.

We ended wrapping the mobile coffee van to the shape of a bee which looked great.

The bee I drew simply with the mouse and pen/pencil tool in illustrator. It's loosely based on a bee but looks a little like a wasp. The client was happy with this final design.

8 Comments

ManuelNeves's picture
60 pencils
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Like the bee xD But is that wings or antennas ?

schedio's picture
16 pencils

Wings :)

Their coming off it's back. It looks a bit like it's head but it's back is slightly higher.

geracao ideias's picture
269 pencils
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The bee reminds me an indian... And sorry i think that you can do a better job with the typo... try diferente fonts.

schedio's picture
16 pencils

I see what you mean thanks.

Jon Askill's picture
52 pencils
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Firstly is it a brand of coffee aimed at kids?

Secondly, a logo is usually two or more ideas merged into one visual device. You have a great opportunity here to combine the appearance of a bumble bee with a coffee bean, but you've just done a cartoony version of a bumble bee and some pretty unfitting type.

I think you should reboot the whole thing and start again to get some kind of concept.

schedio's picture
16 pencils

The client wanted the cartoon look. It's for a coffee cart in the shape of a cartoon bee something classy would look out of place.

The end logo was worse than this because they decided to change the name to Buzzzzzzz Coffee...

Thanks

Jon Askill's picture
52 pencils
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Yeah i didn't mean to patronize you. Clients usually stand in the way of good design :D.

I still think cartoony can be 'classy'...

http://stocklogos.com/logo/be-bee

http://4.bp.blogspot.com/-P8-rnK7yOvU/Tb9-WKtQ1FI/AAAAAAAAAl4/cJCwa9enPb...

http://stocklogos.com/logo/clever-boss

schedio's picture
16 pencils

yeah cool. Thanks!

Version history