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Click Business Hub
Ology | Wed, 11/14/2012 - 09:16
Brief from client
Identity for media hubs (information centres) under development in Uganda. Free business services all at the click of a mouse.
Well I love the idea of the business, that's for sure... sounds like a great idea.
The logo, on the other hand.... I'm not such a fan. The font is really plain/boring, the colors aren't really knocking my socks off, I'm not sure why the two b's of the subtext are connecting to the main text...!? And I dunno... it just doesn't do much for me.
I feel like I say this a lot, but perhaps you should go back to the drawing board and see if you can't think of some more exciting/aesthetically pleasing designs. Something that says "media hub" a little (or a lot) more than this does!?!?
unlike sara who just tells everyone to start over, i like your idea. however, i wouldnt have the b in business an the h in hub touch the letters above. also, rotate the i back to straight up in click and change the word hub to the light blue.
I think the right elements are there, just not assembled properly. I suggest grabbing the arrow and the dot just as they are and dipping them below the baseline. Also, I wouldn't worry about creating a ligature with "business hub." Just lay that in where it looks best AFTER solving the Click (arrow and dot) problem. As I said, I think you may have everything you need right there.
Thanks guys for the positive feedback. However, saraqroxy please do share some of the work you have done as seems you seem not to like anything as as far as graphic design is concerned.
4 Comments
Well I love the idea of the business, that's for sure... sounds like a great idea.
The logo, on the other hand.... I'm not such a fan. The font is really plain/boring, the colors aren't really knocking my socks off, I'm not sure why the two b's of the subtext are connecting to the main text...!? And I dunno... it just doesn't do much for me.
I feel like I say this a lot, but perhaps you should go back to the drawing board and see if you can't think of some more exciting/aesthetically pleasing designs. Something that says "media hub" a little (or a lot) more than this does!?!?
unlike sara who just tells everyone to start over, i like your idea. however, i wouldnt have the b in business an the h in hub touch the letters above. also, rotate the i back to straight up in click and change the word hub to the light blue.
I think the right elements are there, just not assembled properly. I suggest grabbing the arrow and the dot just as they are and dipping them below the baseline. Also, I wouldn't worry about creating a ligature with "business hub." Just lay that in where it looks best AFTER solving the Click (arrow and dot) problem. As I said, I think you may have everything you need right there.
Thanks guys for the positive feedback. However, saraqroxy please do share some of the work you have done as seems you seem not to like anything as as far as graphic design is concerned.