Logo comparison
Paul Chow | Tue, 06/16/2015 - 19:03
Brief from client
I'm not a GD myself, just appreciate opinions of people that have an eye for this.
Health focused nutritional supplement company,
Which logo do you like best? For the one you prefer, what changes would suggest making? Thanks :)
Thanks
6 Comments
I know it's supposed to be a leaf, but it really loses the look of a leaf if you bend it like that.
Also, is this your work? You say you're not a "GD" yourself, but if this is simply something you found, there's not room for a lot of meaningful critique.
oops I uploaded the wrong one. Here's the file with both of the main options we are considering.
I can take any suggestions to my design team to make. Any critique is helpful thanks.
I feel the symbol still isn't strong enough. A quick bit of research will tell you that nutrition/organic products and leaves are very common place. The geometric treatment isn't enough to set it that much apart.
Try to use imagery with much deeper meaning. What kind of nutrition products does this company aim to sell the most? What would best represent the benefits of this product? What will provide a unique twist to the design?
These are some questions to ask yourself when presenting a logo. This might just need a lot of brainstorming and creativity to bring something fresher to the table. The execution isn't bad, but the idea is lacking, I think.
Good luck.
I totally agree with above comment. The part that I want to mention is if you take a look over the web at similar ideas with a leaf - you will ask yourself is it really something that worth to propose to your designing team? Leaf idea is way overdone and boring by today's standard. But if you come back with a leaf idea from a different angle and connect that into a company's business - that would be a new ball game. Good luck.
Thanks guys! appreciate the feedback. please keep the ideas coming :)
Ok here's the latest version! Thoughts?