Golden carwash
martin_mre | Tue, 03/22/2016 - 17:32
Brief from client
An exclusive carwash, with a high target and high prices for exclusives cars.
I bring to you, a new version more simple.
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3 Comments
That embossing is going to kill me. It really is. And that drop shadow.
Two huge nono's with logos.
The water drops look much better minimalized and vectorized. Though, you should realize that it won't come across as a water droplet if you had to make this logo black and white.
The kerning on "Car Wash" needs some work.
I kinda like the badge idea you're going with, but try to get it down to two colors, and actually stylize this. You said that this was a luxury car wash, actually style it to come as luxurious.
What would be cool is taking this to a different level. You have a high priced market, right? High priced cars go in two directions: They are either sport vehicles, or they are vintage vehicles.
So why not have a logo that goes the classical vintage route. Just a thought
Looking at this I would never think it was for top of the line fancy cars.
It is an okay logo for a car wash, but not this car wash. Also with a name like golden I'd stay far away from anything that could be a shower reference, like those drops.