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Crude Studios

Brief from client 

A simple brand for a small film production company.

Should I keep it nice and simple like this or add some ligature flourishes? I will probably add some distressed texture and colour to it when I have decided on a final design. Any recommendations welcome.

3 Comments

M@'s picture
345 pencils
Idea
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Typography
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I'm liking this a lot! I would keep it like this but just add a Ligature between the C and r or at least clean that section up a little.

Nice work

Shawali's picture
1379 pencils
Idea
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This is pretty nice! I wouldn't add anything.

2 things I would change though: I would remove the little tail below the buckle of the R. It would simplify the whole thing as well as making the interaction between the C and the R easier.

I'm not sure of the font for the subtext. It's a bit too sturdy, especially since the main font is already pretty thick. I would pick a more contrasting type.

Overall, this is a pretty good job!

image_in_me's picture
4 pencils
Idea
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Symbol
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Typography
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Agree with the above, but I read " Owde " at a first glance in small presentation.

Version history