Unbound
Kbkillems | Wed, 06/12/2024 - 08:58
Brief from client
Create a colorful typographic logo using brand color palette that represents breaking free.
Brand name: unbound
Slogan: shop outside the lines
Using the first 2 letters "u" & "n," I was able to create a "broken chain" symbol to represent breaking free. I used a font that was bold, yet clean, with thin lines. The layered design also represents the slogan "shop outside the lines".
2 Comments
Super interesting logo ! I don't think the UN symbol should be repeated twice, it's redondant. Keep it simple.
The logo has many elements that don’t add to it; rather, they detract from it. Having an outline of one color and a shadow of another is not optimal for its reproduction.