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AT-Fitness Personal Trainer

Brief from client 

A logo for a guy who wants to start his own personal training company, he wanted to incorporate spartans some how. A T are his initials.

Just made some detail revisions I think it looks better, but maybe I am wrong, I could use your guys help!

5 Comments

xKillswitch's picture
424 pencils
Idea
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I think my biggest problem with this is that it looks exactly like your typical trojan helmet clip art, with the shape to make it look like the letter A. A quick google search will fetch the same silhouette.

You really should make sure a logo looks unique. I think it might be a good idea to seek another idea. This one seems to have hit a brick wall, and I'm just seeing the same thing, tweaked only a bit in each one. Hate to say it, but it's my honest opinion.

Spartans don't always need to be represented by a helmet, which is the usual go-to imagery. Try using spears, shields, etc. Maybe use some weights in combination with a shield somehow, or a spartan silhouette with a barbell above his head? Just tossing ideas out there.

Good luck!

Simon E. Nelson's picture
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Symbol
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Typography
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I see what you are trying to do with the helmet. To me the problem is that the letters aren't coming through clear enough. Maybe you want to outline them in different colors?

Waiting to see your final result! :)

Cesardesign18's picture
58 pencils
Idea
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Symbol
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Clearly I see what you are trying to do with inicialies, but sad to say that this is way too forced. I share the ideas that gave Killswitch.
You could try something different and out of this hole.
Good luck with future ideas =)

darkreixor's picture
76 pencils
Idea
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Symbol
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Typography
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i think you could do something amazing with this design! the symbol you have needs to be rethought or redrawn. And last i'm not sure what to think of the font i would change it but it's only my opinion

welfaremike's picture
1 pencil

Honestly, I think you need to get rid of the nose bridge piece. That would help your "T" stand out more, and it's really not necessary. People may not see the AT immediately, but it will be there and they'll see it. The logo is to give the feeling about the brand, doesn't have to have the name or initials in it (though it's a plus when done right). You will be using the name under the logo most of the time, correct?

Version history

  • Version 1

    • I No votes yet.
    • S No votes yet.
    • T No votes yet.
    • C No votes yet.
  • Version 2

    • I 100%
    • S No votes yet.
    • T No votes yet.
    • C No votes yet.
  • Version 3

    • I 75%
    • S 0%
    • T 50%
    • C No votes yet.