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next please logo

hueroth | Thu, 05/10/2012 - 15:15

Brief from client 

electronic sport company, the idea was to imprint movement and direction in a very simple way. 3d stuff wasn't a must but a plus.

6 Comments

geracao ideias's picture
269 pencils
geracao ideias | Thu, 05/10/2012 - 16:49
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yes i like it. good job hueroth and abbas :)

tazmanean_devil's picture
43 pencils
tazmanean_devil | Thu, 05/10/2012 - 17:02
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I can barely see the top arrow and definitely can't see the bottom one. Instead of putting them directly above one another, try offsetting them a little? Just a thought. I also think the title is too large compared to the logo. I do think the font suits the idea. I think the arrows would still be considered attached without the grey bar.

Abbas Naqvi's picture
29 pencils
Abbas Naqvi | Thu, 05/10/2012 - 17:22

agree with tazmanean on the grey bar remove

hueroth's picture
247 pencils
hueroth | Thu, 05/10/2012 - 21:01

thanks a lot guys for all your comments, very helpful you've been. I guess I'll go with version 2, with a smaller font. Upload coming soon.

Theo Brockmann's picture
121 pencils
Theo Brockmann | Fri, 05/11/2012 - 09:08
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I would use the fast-forward arrows >> in 2D - I have a bit difficulty recognizing the arrows at first sight, and the projection does not match the Typeface...

hueroth's picture
247 pencils
hueroth | Fri, 05/11/2012 - 11:49

i will not go that way. It would be like using a logo inside a logo and some typeface of choice. I'm not comfortable with doing that. Also I know is not wrong using that strategy..... The idea was to get inspired by the forward symbol not to copy .

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