Supersonics
PopArt Studio | Wed, 08/03/2016 - 08:56
Brief from client
Supersonics is a software company from Austria.
They was looking for logo which on the first sight represent speed, efficiency, with simple and modern design.
Inspired by their swiftness and work ethics, the logo represents a geometric image of a hummingbird on the move, symbolizing the company’s work speed and effectiveness.
7 Comments
Everything looks great to me, safe for those trimmed down S. They get in the way of readability and take the focus off the symbol, which is really great. For me, it's an unneeded complication.
The font is great, I really don't think you need to alter it just for the sake of doing so. What is it, by the way?
Other than that, you did a pretty good job with this logo. Well done!
Agree with the trimmed down S. Another concern for me would be the polygon-grid surrounding the hummingbird. It does look good and ads nice tension to the symbol but how will it look when the symbol is getting small? It could end up looking like a bad jpg image with dirty pixels surrounding the bird.
I completely agree with everything that has been said already. I think the symbol would be better with out he grey grid behind it.
All in all though this looks really good.. Nice job!
Yep! That gray is all kinds of I don't understand why it is there.
I like the hummingbird otherwise though.
Personally, I dig the grid behind the hummingbird. It makes total sense.
I can see the grid working as an aesthetic for branding, but I think the logo bird itself looks great.
Also agree on the trimmed Ss.
Thank you very much for your kind words and suggestions.
After reading your comments for typography and looking again on design, I have to say that I agree with you. We will propose the changes to the client and see his comments.