arusta
arusta | Wed, 01/04/2012 - 09:44
Brief from client
Create sleek, easy to read and modern.
I really appreciate the previous comments.
Now I have the second version
The logo contain "a" or "A" (uppercase).
It represent the eye image.
arusta.net works in Multimedia, Photography and Videography fields.
The "eye" represent those fields.
Thank you very much.
14 Comments
i think the form should be developed more aesthetically ' the letter a' i mean. the thought is good. and also u need to add colors i feel. and also there is no need to keep both cases of 'a' thats how u r restricting the form i guess.
I'm sorry, I don't understand.
It seems that your point is: I have to add the color?
The symbol feels broken or squished, The font you chose doesn't match the symbol either so they don't flow. You need to ad a second color as well. Also the A you used in the symbol I don't think it works to well. I would sketch out some ideas and see where that takes you.
Thank you. I'll try sketch the color version.
Oppaaa ficou bem melhor !!!
Curti cara,
A questão da cor, você pode trabalhar as aplicaçõe em fundos diferentes,
a galera aqui tem mania de querer tudo colorido
só a font " arusta.net " poderia mudar.
Muito obrigado.
Vou tentar com outra cor.
Você tem alguma sugestão?
Sinto muito por este Língua quebrado. Eu usei o Google Translate:)
The symbol is more for a car company ...i did not see the eye you talk about, and the design itself not a unity...you should find something better...see logo related to the field and inspire....there is a lot that are very interesting..
i agree with you... the symbol did not really represent the actual business. sometime we have to think not just about the alphabet 'A' that carry the word Arusta but we have to think also about the whole package. does it represent the whole package of that business? and the typo need to be change. there's a lot of hightech fonts you can use. do design your logo in both colors and black & white because colors also represent the nature of business
Idea has potential. Work on the symbol more and find a better font and you will be on the right track.
It needs to be refined into a more realistically recognizable eye shape. The font doesn't quite go with it I'm afraid. Even though they said 'sleek' I would stay away from overly smooth shapes and swishes. Something can still look sleek while have a sense of grit to it.
I don't see the eye but I do see the "A". Make it look more like an "A" than like an "a".
That mono type you use on the tagline is not working. Perhaps a sans-serif typeface will work better.
I have mixed feelings about this... graphic mark could be improved to look better and title typography changed to something appropriate.
At the end there is a question of 'golden rule' proper sizing and interaction of design elements. It needs work but it could work at the end.
Much better than before. Orbits are way overused.
The symbol looks very pretty, but, i don't see anything eye in there. I guess that "A", or "a", is a wrong choose. Try to choose a different typo too, the change would do a most modern sense.