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BRAZZI LOGO

Brief from client 

Minimal logo concept

Need your opinion about this typographical minimal logo. Which one is the most beautiful for you from all 3 of them. Looking forward in hearing your ideas and opinions

19 Comments

mahayni's picture
195 pencils
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Still a good option, you lost the concept of using the Z for photography.
Have you tried using the ZZ to form something that look like the Flash sign?

Shawali's picture
1379 pencils
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I still don't see the double Z.

Nah I'm kidding =) Well this is the safest option, but it lacks some the personality you had in the previous versions.

Also, fix that kerning, the A is gonna get a cold with all that space around it =)

mahayni's picture
195 pencils
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Double Z? Where?

godoval's picture
76 pencils
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Try to play with all fonts)))
I absolutely agree with Shawali in this variant is not enough personality.
I would prefer option 2 from the view.

tamersamir's picture
12 pencils
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i think that the main point is to represent the photographer "frame" in the double Z, i vote for the first and second version

xKillswitch's picture
424 pencils

Option 2 is better, definitely. It looks too plain this way, by comparison.

M@'s picture
345 pencils

Agree with all other comments... this looks like anyone could have done it

Waffles's picture
233 pencils

I think a split of option 2 and option 3 might be the way to go.
Have the Zs overlapping just a little.
Might work!

BlankCreative's picture
12 pencils
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Main reason I dislike this....
It's nearly identical to this porn site. haha
Try again...
I just don't think there's any thought at all behind this particular logo.

xKillswitch's picture
424 pencils

I wasn't gonna say anything...but I'm glad I wasn't the one to say it, haha

BlankCreative's picture
12 pencils
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I had to.. haha

Sagar7555's picture
9 pencils

lol

matijosaitisa's picture

Great point BankC ;)

webhunter's picture
47 pencils

thats... thats amazing..

BlankCreative's picture
12 pencils
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Haha someone had to do it

Sagar7555's picture
9 pencils

This is too plain, I like version 2 from all of these.

matijosaitisa's picture

Thanks guys for all the suggestions. You were very helpful and insightful in helping us to decide and work towards a completion of this logo.Finally we have decided and moving forward. Once finished will show you a preview of what we have done :)

M@'s picture
345 pencils

Look forward to seeing it! :)

Kayla Roxanne's picture
37 pencils
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I suppose this is the best but its too minimal. I think you need to find a nice balance between all three. Perhaps using the double "z" as your symbol and keeping this as your text, that way everything is understandable and readable. I do like the spacing and font it's just too simple. It doesn't take a designer to do something like this but when you add the double "z" symbol then it becomes a carefully designed logo. But overall you are doing great, on the right track! Keep going! I'd like to see the final one!

Version history