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Café de paris

Brief from client 

restaurant - patisserie

3 Comments

xKillswitch's picture
424 pencils
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This looks like more of a sign than a logo. I would lose the rectangle and the border; save that for signage.

However, the symbol itself has some interesting things. I appreciate how you incorporated the bicycle in the wording. The typography needs to be cleaned up a bit, though.

I would pick a color and stick with it for the word "Paris." Also, your subtext is too small and too far away from the name.

fredrg's picture
84 pencils
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My high school french is marginal but is this representing a cafe or coffee? Either way I don't think it works, odd fonts, too many colors, too many words, the cycle is awkward and doesn't represent the classic french cycle. The embellishments are not any type of style associated with Parisienne design so they don't really fit in. You might want to start over with this one.

Shawali's picture
1379 pencils
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I like this one. And I do ot agree with Fred, this graphic style is spot on as far french cafés are concerned. That néo vintage is all the rage right now here in Paris.

I only have to main beefs with logo: the wheels of the bike aren't on the same level. You should fix that. Like Killswitch pointed out, I'm not really feeling the several colors you picked for the letters of Paris. Maybe it's just me, but it just complicates the logo more than anything.

Overall, this is a pretty good effort. Bravo!

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