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Cheese

Brief from client 

Quite self explanatory. Will be a business offering a wide variety of cheese, melted into gooey sandwiches. A tongue in check fun style but with a traditional feel.

Lots of development on this job, have kept this all under-wraps this time round.

9 Comments

Joe White's picture
46 pencils

One of the later groups, much more dev on the idea and the script previous to this too.

mahayni's picture
195 pencils
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Love it! good use of typography.
The traditional look and feel is dominating more than the fun factor I feel.
(The T touching C makes it looks somehow like a G). Also, do you think the bottom tiny stroke looks as if it is just there?

creatomdesign's picture
11 pencils
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Lovely!

M@'s picture
345 pencils
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Looks really cool Joe! i have to agree with what Mahyani has said though about the C and T touching making the C look a bit like a G! and about the bottom small bit of decor under truck kinda floating there for no reason. I however also feel that the ones you have done with a thinner ribbon around the edges looks better because they are not over powering the main text in the middle. with this one the thick ribbons looks a little to dominating.. The main text in the middle should be the first thing people look at then the ribbon round the outside.

Joe White's picture
46 pencils

I had put in some thought towards this, And I feel I should work up an in-between of the two banner widths I have done already. How ever I liked the way It looked somewhat Bold and youthful, rather than if it was small and elegant. It wants to look classic, but be fun.

godoval's picture
76 pencils
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Very cool! And I agree with Matt and Mohannad about "c" & "t". You have great personal style.

mahayni's picture
195 pencils
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How do you know my name :|

Joe White's picture
46 pencils

Haha!

Joe White's picture
46 pencils

I never thought about it looking too much like a G, I find it hard to see it myself, But will look into a nice way to separate the distinction. Most likely get rid of the lil curl at the bottom too.

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