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Sorry to be harsh. I've only had a few sips of my caffeine this morning. It's boring.... and the multiple gradients are going to be an issue for printing. But mainly it's just really, really boring. I see that it's for a 'multi touch table' (what is that?) and I have to say, this doesn't bring to mind innovation, technology, or anything of the like. Were it me, I'd just start over, find a different plan of attack.
I kind of like this thing, it tells me about multitouch. Yeah, there is no table or dinning in it but you can't put everything to a logo, you have to make a choice. The Nike logo doesn't say anything about clothing either...
What I'm more concerned about is that how would you apply this logo on the table itself for example. Because this thing contains gradients and overlaps. It's not possible to print in one color which would be a pretty big drawback in case of electrocic products. Also you need to leave more space between the graphic and the company name, they are too close to eachother now.
I like you concept and the evolution you've put this idea through. However, in this version the text color doesn't mix as well with the symbol. I think your idea of the swiping fingerprint is great, but why not go a step further and make the last "O" the fingerprint and have it swipe vertically. You could also customize your text and make the letters slightly incorporate the curvatures of the fingerprint.
4 Comments
Sorry to be harsh. I've only had a few sips of my caffeine this morning. It's boring.... and the multiple gradients are going to be an issue for printing. But mainly it's just really, really boring. I see that it's for a 'multi touch table' (what is that?) and I have to say, this doesn't bring to mind innovation, technology, or anything of the like. Were it me, I'd just start over, find a different plan of attack.
Its also as I said on the previous one, it doesn't tell me dining and entertainment. If you could just add some symbol in that direction...
I kind of like this thing, it tells me about multitouch. Yeah, there is no table or dinning in it but you can't put everything to a logo, you have to make a choice. The Nike logo doesn't say anything about clothing either...
What I'm more concerned about is that how would you apply this logo on the table itself for example. Because this thing contains gradients and overlaps. It's not possible to print in one color which would be a pretty big drawback in case of electrocic products. Also you need to leave more space between the graphic and the company name, they are too close to eachother now.
I like you concept and the evolution you've put this idea through. However, in this version the text color doesn't mix as well with the symbol. I think your idea of the swiping fingerprint is great, but why not go a step further and make the last "O" the fingerprint and have it swipe vertically. You could also customize your text and make the letters slightly incorporate the curvatures of the fingerprint.