FORMA Group
Brief from client
FORMA Group is a marketing communications agency, a one stop shop for SMB, mainly technology companies for all the brand related services - planning, designing and production of all their marketing programs.
The company want to want to deliver a modern and sharp image but with a twist of some older values of fancy design and well established brands.
From the beginning, the ticket shape was the leading concept to take the user for a joyful ride. To not make it too obvious we used straight corners instead of perforations.
The use of Scottsdale type also pulled it to show-biz and glamor with the nostalgia twist. We didn't take this any further and stayed with cool, modern colors.
Going up 15 degrees provides the dynamics of success and growth. This is used this way on print and screen although on the website it sometimes had to be straighten horizontally or vertically. www.formagroup.biz/
One problem remained which is the tagline that is not so cool, mainly when used in a very small print of on screen.
1 Comments
Sorry... im not sure. Try diferent fonts, or start all over again