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HIGH SIDE INC

highsideinc | Thu, 06/20/2013 - 22:40

Brief from client 

WHAT DO YOU GUYS AND GALS THINK

4 Comments

Stephen Fitzgerald's picture
405 pencils
Stephen Fitzgerald | Thu, 06/20/2013 - 22:47
Idea
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Symbol
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Typography
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Colors
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First impression is... "WHOA"
Not sure in a good way tho, I personally feel there is to much going on, to hard to focus on anything.
What does the symbol in the background represent?
the S looks like a Lit cigarette. The High Side is to small.
It looks like it wants to be some sort of racing logo?
My personal opinion is we need to give this another go!

highsideinc's picture
highsideinc | Thu, 06/20/2013 - 22:53

THE SYMBOL DOESN'T REALLY HAVE A MEANING. ME BEING IN RACING MY WHOLE INSPIRED THE NAME SO THATS WHY IT LOOKS RACING. NOW YOU SAY THAT ABOUT THE "S" IT DOES LOL

MDCasino's picture
53 pencils
MDCasino | Fri, 06/21/2013 - 03:42

Theres a lot of creative stuff there. Its a good first draft but its very busy.

mahayni's picture
195 pencils
mahayni | Fri, 06/21/2013 - 22:30

so much happening, have you tried having the H and S in the same color?

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