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Logo for Digital Internationalization Consultant

Brief from client 

Modern, different, 2.0, clean and professional, for an independent consultant that helps SMEs expand their international presence through strategized digital marketing campaigns. The logo will be used in a blog that will raise awareness on the importance of this type of specialized service.

The triangles pointing north, south, east and west as in "international". Various shades of blue as related to the digital world, 2.0... The shape of an "M" as related to Marketing. I am not sure about the use of all caps in the text, thinking I might want to bring down the caps.

3 Comments

BrendanLloydDesign's picture
35 pencils
Idea
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I think the direction in the mark is quite strong, and is complimented by the colors. I can't really give much critique on this (don't see much wrong), but I would upload another version not in all caps just to see what it looks like. Good work. Curious to see what everyone else says

cooperads's picture
196 pencils

I am just so-so about this. I feel like it has been done/over done. I am guessing by the pixelation of the type, that you're designing in a paint program and are new to this. I would strongly suggest going out and looking at logos on other sites to get a feel for what is current, outdated and timeless.

dian512's picture

Thanks for the feedback! Brendan I'm gonna get back with a non all caps version
Cooperads, the pixelation is poor because it is a snapshot of a pdf file. Could it be? The overdone part, I have to think about it a bit, this is a 4th proposal and I kind of like it :(

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