MANNBERG
Qingsu | Tue, 11/13/2012 - 09:46
Brief from client
Create a logo for a management firm based on the name of the founder. BERGMANN an d reverse the two part name.
A logo for management firm.
MANNBERG is a name existing of two parts.
Man and rock or stone formation.
It is actually coming from an Icelandic person name BERGMANN and is reversed to make up the company name.
When designing the logo I felt it obvious to put men climbing a rock to capture the meaning of the name.
2 Comments
The logo should be able to sit without it having a separate image attached to it - what you have made is a banner. Would you logo work on any background? I struggle to see that it would.
I would start again, look at what the company does and what you want it to say about the company, it needs to work alone - not with separate images to the side! The font does not say management to me - it looks like that of a youth hostel or some kind of summer camp advert font. It does not look clean, smooth and professional - which is what you would expect form a professional services company.
Yeah, this doesn't work at all, for all the reasons the above commenter pointed out.
It doesn't say "management firm" at all. I expected it to be a company that sells mountain equipment.
There are way too many details in the symbol. It would be a mess when you will have to reduce it. Also, avoid this kind of gradient. It will also be a bitch to print.
Never put the address and the phone number on the logo. There are business cards for that.
My advice would be to restart from scratch.