Marien Pro Hardware
Katelin Kinney | Sat, 08/22/2015 - 22:05
Brief from client
This is for a family owned local hardware store going back 3 generations. Had no brief, just did this on my own for practice.

I wanted to keep some texture so that's why I chose the font for PRO. Colors I wanted to be earthy and subdued but still have some fun color in them (not all neutrals). The symbol is obviously wrenches and can be used to create a fun pattern that almost looks floral. I was thinking of business cards, logo for website, and also could be used on paper shopping bags.