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Mohawk Clothing Co.

Brief from client 

Must be appealing to the punk, rock, scene, etc. subcultures primarily, but also appealing to the rest of the public. Some incorporation of logo into text would be nice.

Selling trendy and unique clothing and accessories.

Pink seems to be used in all of these subcultures, so I decided to go that route.

5 Comments

2423media's picture
163 pencils
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I really like the combined "O" idea. I like the compact letters, but for some reason don't want to see the symbol part as obscured. I like the offset stroke and bold letters. Not too fond of the main color though.

Theo Brockmann's picture
121 pencils
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Nooo! when I said brighter colors, I didn't mean pink! I rather thought of a more tribal combination like yellow-red-green in contrast with black. I also liked the larger mohawk symbol in version 2 more than this one.

Gigafrost's picture
63 pencils

Perhaps something along these lines?

Shawali's picture
1379 pencils
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Ka-shing!

You nailed it.

Not to be an asshole, but I'm not 100% sold on that triangle shape. Would you try it with the line like before?

Otherwise, this is looking pretty pretty good!

Gigafrost's picture
63 pencils

Thanks for critiques everyone! Will make some changes in the new version. Personally I hate hate hate the "punkish" color scheme, so I will definately change it up. I'll see what I can come up with in a newer revision.

Version history