PacDire
Bariqo | Thu, 08/13/2015 - 08:50
Brief from client
It's a logo that belongs to me and two of my friends. We buy, sell and ship everyday goods across Australia from underwear, perfumes to watches. Pac is short for Pack/package and/or Pacific, which is our region. We ship it directly to the costumer. We are online based business.
I feel font is a lot better and to be honest I kind of like this font. I like the sharpness of this font. It is speaking to me. I got rid off the red (respect to Aus Post). We always wanted blue/purple or other dark colors.
I feel "P" is the right place for the boomerang because that will balance out the much longer "Direct" part of the name. If I put it on the D, everything will shift to the right.
14 Comments
You should calm down. I'm sure Charlie misunderstood you but when you say 'charlie' in every comment it doesn't help.
Let's get along. I believe Charlie should give you ago and let you learn. You shouldn't take criticism to heart either.
Thanks for your feedback.
Sorry Paul. Doesn't see any insight in it.
Now time for a real critique, I personally feel this is a backtrack; I was quite fond of the previous versions, simplistic font. The new one looks too playful, the way the feet slant down just doesn't look very good in my opinion. I would keep trying other fonts.
This really does feel like it needs a more playful font. The versions keep on getting stuffier and more like a financial institution. Time to let this logo have some fun!
I am all for fun, but the font just isn't a appealing font.
There are tons of serif fonts with a fun feel to them. Also generally sans serif fonts are the norm for a more relaxed feel.
True.
I look at this font and it feels a bit weak, like it would fall down in a light breeze.
:)
I think the Boomerang is at the wrong place again.
Too much weight on the left. Here's an idea of what I was talking about when I said «use it for the D»
Classic and cliché* =o)
* in a good way, so it reflect "our logo took minimal time and money"
I like that. You proved me wrong. What font is that?
I'll be back with that answer in 14 hours.
It's not one of my librarie, I was at work.
Cool
JD Sans Bold Italic • Shear @ -9.752
=O)
Thanks for you input.
I'd really like to see a version with the boomerang inside the D =)