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P&B

Brief from client 

New logo of a company of Graphic Arts.

9 Comments

valef creations's picture

Remove the thin black stroke. I would like to see the the gradient in a solid color like gray or black.

luisfemerino's picture
3 pencils
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These close, not that it lacks... I think that ledge is so bright and the colors you use... also the typography of "publicidade y artes gráficas" distracted by the capital letters...

bluescue's picture
3 pencils
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Seems a bit too loud. Yep, remove the strokes and 'bevel' effect. Go for a much cleaner look. I know this is for a graphic design agency but I'm sure, a simple and neat look will go a long way.

By the way, what does the 'b' stand for?

PEB's picture

'b' in Portuguese means Gifts, P & B (Publicity and Gifts)
Thank you for your criticism.

phino's picture
35 pencils
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i don't think it looks bad, i think it's a little busy for something really simple. it's not bad though, try doing what the others above said as well just to test the water.

JoshTMoore's picture
63 pencils
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Loose all gradients

Work on Positioning

Colors dont work well together

Choose different fonts

Work on Scaling

Your "&" symbol needs to be worked in better

PEB's picture

Regarding colors, I can not escape to the original colors of the company, since it is primary colors, magenta and cyan.
The first logo colors were not able.
I can not properly place the logo, which gives a distorted view of the proportions.

geracao ideias's picture
269 pencils
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Hmmm... eu acho que a ideia é interessante, mas o efeito bevel (como aqui já foi dito não resulta. As cores são as cores do cliente então realmente nada há a fazer. O que eu sugeria seria brincar um pouco com as letras incluindo o &. Acho que você também esticou um pouco a font da frase em baixo... regra número 1 de um designer, NUNCA adulterar uma font rsrsrsr. Aposto que com mais algumas tentativas o resultado será otimo.

PEB's picture

Obrigado pela critica.
De fato quanto ás cores nada poderei fazer. A fonte não foi adulterada, sei que isso é um erro fatal num designer, a razão é que por muitas tentativas de inserir o logo aqui, ficou sempre dessa forma, esticado, não sei qual a razão.
Obrigado

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