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shopping festival
th1981 | Thu, 10/09/2014 - 15:58
Brief from client
this was a university project about shopping festival
I can't agree with any of the choices you made here, sorry. I can't even tell what that thing on the left is supposed to be. I'm guessing an abstract person carrying a bag, but it is a poor representation.
That typography is also...too much. I can appreciate curvy, loopy text to a point but it's too distracting here.
100% Magenta? Don' t use 100% anything by itself except black, people are very used to those colours. Also don't use default indesign colours for that matter. People get their fill of those as well.
This has the potential to be a nice fun logo, but it needs alot of work still.
try sketching it out on some paper to get a nice rough idea going then keep everything consistent with the outlines/strokes.
4 Comments
I can't agree with any of the choices you made here, sorry. I can't even tell what that thing on the left is supposed to be. I'm guessing an abstract person carrying a bag, but it is a poor representation.
That typography is also...too much. I can appreciate curvy, loopy text to a point but it's too distracting here.
100% Magenta? Don' t use 100% anything by itself except black, people are very used to those colours. Also don't use default indesign colours for that matter. People get their fill of those as well.
This has the potential to be a nice fun logo, but it needs alot of work still.
try sketching it out on some paper to get a nice rough idea going then keep everything consistent with the outlines/strokes.
I know it's a bit tacky, but, hey, take it for what it is..... how about this as a jumping point?