Sydney Oktoberfest
Brian Reale | Thu, 09/12/2013 - 18:57
Brief from client
festive fun and relatable to both oktoberfest and sydney
This is a concept designed for an annual hotel party called Oktoberfest in Sydney. really like the concept of the logo but I am sure there is room for improvement. Please tell me what you think.
3 Comments
Since you gave the directional light treatment to the hands I wonder what this would look like if you applied that to the angles of the building. I also think you could make the symbol a little smaller in relation to the type. The font definitely has the Oktoberfest/Bavarian feel. Maybe center the subtext? Cheers!
Thanks, I have tried incorporating the lighting into the building but i felt that it lost its shape. I will definitely bring the symbol down in scale, I am just worried about finding that happy medium where the hands and bottle are clearly visible.
This a completely different idea but have you thought about merging the Opera House and a hop cone? It might be a little hard to pull off but it's an abstract thought. Long live craft beer!