Version 2
Print365 | Sat, 02/14/2015 - 21:55
Brief from client
We wanted a very abstract, simple image that could be accredited to our other brands… The idea of splitting the icon with the diagonal line was to split the elements of it to show how they could be used to create the individual letters of ams in their lowercase form… almost like a jigsaw. We tried it and it works.
Version 2 with updated type from previous comments. Thanks for your feedback.
