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Wey Marketing

Brief from client 

Create a logo for a Digital Billboard Advertising company.
Colours must be green and black.
Bold Font with the slogan wey better.
Digital Billboard Advertising underneath.
Must work on a black background

Wey Marketing Logo. Slightly glassy effect - vector logo

16 Comments

hueroth's picture
247 pencils
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At first impression - smells like nvidia. Anyway I cannot object about the symbol, but I would avoid going in that direction. Colors are ok especially for something digital but also remembers me of nvidia (not your fault here). Font are not ok, bauhaus it's hardly readable here and at smaller scale it will be impossible. Tweak the font, more space between letters..... Take off the gradient in "digital billboard advertising", make it solid color, either white or green, but solid. I would say that the quantity of messages here is pretty big, give the same font or related fonts for that thing.

Brand New's picture
1 pencil

Thanks for the helpful tips hueroth!

Brand New's picture
1 pencil

It does kind of look like nvidia. This logo is more re-branding than anything else, so I can't take much credit for the design, I just tweaked the company's original logo.

i.magenta77's picture
1 pencil

el color es el mismo de nvidia... me da una referencia ràpida hacia esa imagen.
pero el uso de la simetrìa con las iniciales w y m me gusta aunque serìa mejor explorar nuevas posibilidades con ese mismo concepto

geracao ideias's picture
269 pencils
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I like the concept... but I think you have a problem with the used fonts... they are so old fashion... And the place of DIGITAL BILLBOARD ADVERTISING its so far away... I wander if that sentence its really need it.

Abbas Naqvi's picture
29 pencils

you have word "marketing" try to play with ... sorry dear i don't like at all but i am sure you can do better ... or may be my way of thinking is different :)

2423media's picture
163 pencils
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I like it despite the Nvidia similarity. However, the multiple tag lines and/or opinion plug don't work at all. The company name should be tagged with a description of the company. The play on words, promo line should be saved for a advertisement, it is not part of the basic logo. I'm not crazy about the main type, as it is hard to read at a distance. Changing the type doesn't mean you have to change the W and M since they don't have too many ties to the rest of the font group.

2423media's picture
163 pencils
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I like it despite the Nvidia similarity. However, the multiple tag lines and/or opinion plug don't work at all. The company name should be tagged with a description of the company. The play on words, promo line should be saved for a advertisement, it is not part of the basic logo. I'm not crazy about the main type, as it is hard to read at a distance. Changing the type doesn't mean you have to change the W and M since they don't have too many ties to the rest of the font group.

Stephen Fitzgerald's picture
405 pencils
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Change the fonts, bring the digital billboard closer.

Dltd's picture
24 pencils
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Very dated, nasty typography.

Marketing companies (even bad ones) are supposed to be good at visual stuff - scrap the dodgy glass effects and make something memorable.

Alpreacher's picture
57 pencils

Wunderman's idea is fine, and Bauhaus is fine also, yet I think something is missing. How all things relate to each other I suppose.

Theo Brockmann's picture
121 pencils
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Leave out the bottom line

Arthur Mamou-Mani's picture
32 pencils
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It looks techy, what kind of marketing is it? what do they do? you need to tell a story through a logo...

crazyivan4's picture
19 pencils
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i think the idea need more work, u r lucky to have a letter that is reflection of the other ...
typo is unrelated to the business i guess..
u can do better...

MarceloDMnzs's picture
22 pencils
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To much information. A lot of words to say: digital marketing. It is, dont u?

hp_digitalstudio's picture
25 pencils
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USE THE GREEN COLOR IN THE "WAY MARKETING", EXCELLENT

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