CONNECT 4 LIFE
MktgMarkG | Mon, 02/23/2015 - 21:41
Brief from client
Brief from client
According to a landmark 2012 study, nearly 40% of America’s homeless youth identify as lesbian, gay, bisexual, or transgender. The LGBT Technology Partnership has developed the Connect 4 Life project to partner with the tech community as well as organizations serving homeless LGBT youth to offer free cell phones and a limited service plan to LGBT teens experiencing homelessness. Studies have shown that this is a relatively easy structural way to get them off the streets
Develop a logo for Connect 4 Life that speaks to all stakeholders from potential sponsors and donors of the project to corporate and government entities while also connecting in some way to the problem and the youth.