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Sour Apple Cafe
Brookston | Mon, 01/27/2014 - 17:07
Brief from client
Independently owned cafe.
Added a brown stroke to the green letters which can be removed at small printing sizes. Aligned the E's.
I totally agree loosing the strokes makes the logo type look less amateur, it seems like overkill. Keep it simple, enhancements can be as subtle as trying another sans-serif font or even adding enhancements to apple ie. shadow, texture, or highlight. Great work so far though!
For me, this logo is far from being done. As I previously said, the apple looks too much stock. You wanted an apple, so you drew an apple. But it should be much more personalized, stylized, etc...
For example, just look at one the most famous logos ever, Apple. Si how it's built. It certainly not just an apple. It even uses the Fibonacci thingy that's been talked about on Joe White latest logo.
So I'm not telling you should get into a quasi mathematical composition of your logo. It's just to make you realize that your logo has a way longer road ahead of it.
7 Comments
I rekon this is a winner¬!!!well done brookston. brilliant work.
Thank you!
Loose the strokes, it brings nothing, except complications.
I totally agree loosing the strokes makes the logo type look less amateur, it seems like overkill. Keep it simple, enhancements can be as subtle as trying another sans-serif font or even adding enhancements to apple ie. shadow, texture, or highlight. Great work so far though!
Agree with that! looks really cheap and nooby
jup, drop the strokes, and i like it best when "CAFE" is in brown again.
For me, this logo is far from being done. As I previously said, the apple looks too much stock. You wanted an apple, so you drew an apple. But it should be much more personalized, stylized, etc...
For example, just look at one the most famous logos ever, Apple. Si how it's built. It certainly not just an apple. It even uses the Fibonacci thingy that's been talked about on Joe White latest logo.
So I'm not telling you should get into a quasi mathematical composition of your logo. It's just to make you realize that your logo has a way longer road ahead of it.
Good luck!