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Toxic Supply Co.
BrendanLloydDesign | Fri, 06/27/2014 - 17:09
Brief from client
Clean, but a little bit of either grunge or fun mixed in.
More playful font for main text. Meant to look like bones.
I think this is a great start, my favorite is the version above. However, I agree there's something not quite right about the skull. The lower jaw seems too large and is turned at a strange angle. I think this is mostly because the skull is turned to 3/4 view but the bones behind it are not. Also, the lines are too smooth and curved. In the style of the Toxic copy above, and the theme of the name itself, I think it should be grittier.
To show you what I mean, I took a few minutes and tweaked the skull. I hope you don't mind... I've turned the crossbones so they are at a matching angle, slightly shrunk and turned the jawbone, and added a bit of gritty texture.
Is this closer to what you said? I might keep the crossbones as they are now. I know they should also be 3/4, although I think trying to portray that in the logo might throw things off a bit.
6 Comments
This is also a nice layout! maybe this could be the tag in the shirt and version 1 as the main logo?
im a fan of v 1 & v2
still think that skull is funky looking
What would you change on the skull?
Using v1 font
I think this is a great start, my favorite is the version above. However, I agree there's something not quite right about the skull. The lower jaw seems too large and is turned at a strange angle. I think this is mostly because the skull is turned to 3/4 view but the bones behind it are not. Also, the lines are too smooth and curved. In the style of the Toxic copy above, and the theme of the name itself, I think it should be grittier.
To show you what I mean, I took a few minutes and tweaked the skull. I hope you don't mind... I've turned the crossbones so they are at a matching angle, slightly shrunk and turned the jawbone, and added a bit of gritty texture.
Is this closer to what you said? I might keep the crossbones as they are now. I know they should also be 3/4, although I think trying to portray that in the logo might throw things off a bit.
muy bueno