DESHA - Creative Design

Brief from client 

With the concretization of a child dream to create an agency together my brother, came the task of give it a name.

Aiming to create a name that have a good sonority and easy to remember, allying responsibility and personality we arrive at name “DESHA” that have a sound like “DEIXA”, which in Portuguese means “Leave” or “let”. The slogan is “We do it” and give the complete and literal meaning of word.

Another part in conception of name carries is the activity filed together the names initials:

DES – Design
H – Héverton (my own name)
A – Anderson ( my brother’s name)

With a script font, try to represent elegancy and funny. The symbol makes an exclamation point which means an affirmation.

DESHA! A gente faz (LET! We do it)

The biggest challenge of this logo is became it simple e easy to use, without many aggregate draws. Now my doubt is to meet your opinion, is know if I have to use the symbol or just the typography.

Hope you enjoy it.